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A 12 STEP PROGRAM TO SECURING YOUR SMALL-TO-MEDIUM SIZE BUSINESS: STEP 3

  • Posted on August 12, 2010 at 12:29 am

This is the third in a series of twelve articles written by Orthus for the non-technical managers at small to medium sized companies who operate smaller networks and may lack a sophisticated in-house information technology department. Step 3 – Install & Miantim Anti-Virus Programs Cost: Low – Site licenses are available Technology skill level: Low to medium depending on selected approach Participants: Everyone using the network devices Why do it? Anti-virus programs are a low-cost means of protecting your systems and information from external threats. Viruses (malicious code embedded in files) exploit vulnerabilities within the technology environment, and the number of identified vulnerabilities has doubled annually since reporting was initiated in 1988.   Vulnerabilities exist in every aspect of the hardware and software available in today’s marketplace. The most widely publicized viruses are transmitted via e-mail attachments, and infection is initiated when they are opened. Viruses can infect a computer in many ways: through floppy disks, CDs, e-mail, websites, and downloaded files. When you insert a floppy disk, receive e-mail, or download a file, you need to check for viruses. Anti-virus (AV) programs look at the contents of each file, searching for specific characters that match a profile or pattern–called a virus signature–known to be harmful. For each file that matches a signature, an AV program typically provides several options, such as removing the offending pattern or destroying the file or e-mail attachment that contains the virus. When AV program vendors learn about a new virus, they provide an updated set of virus signatures, which must be loaded onto each machine to catch new problems. Automatic update options can be activated for individual machines. What Happens without Anti-Virus Protection? Intruders have the most success attacking any computer when they use viruses as the means for gaining access. Installing an AV program and keeping it up-to-date are among the best defenses. When a machine is infected, software can be disabled and data destroyed, and the affected machine will attempt to infect other machines, consuming available communication bandwidth, choking networks, and overloading servers. Protection is needed at each machine. Getting Started Install anti-virus software on every machine and keep the signature files current through automatic or manual updates at least weekly. Renew the automatic update capability annually as required to maintain a current virus signature file on every machine.   DO NOT connect to the Internet without first activating an AV program. Educate all computer users to remove or destroy infected files identified by the AV software. Make sure they know how to remove their machine from the network and who to call for help if they suspect an infection. Educate all e-mail users not to open e-mail attachments from unexpected and unknown sources (see Step 2) to avoid unleashing a new virus not yet blocked by the AV program. Additional Steps Enable the AV program to automatically check every file source on each machine when it is used (CD, floppy, etc. ). Require periodic AV examinations of all files on a regular basis, preferably weekly, to catch problems missed at other checkpoints.

James Tanner is an Analyst at Orthus, a leading professional services firm focused on helping organisations globally to secure their technical environments and manage risk. For more information please visit www. orthus. com or contact Orthus (EMEA) at 1 Lyric Square, London, UK, +44 (0)203 170 8955

10 Step-by-step Business Startup Guide: Step 6

  • Posted on July 27, 2010 at 9:25 pm

STEP 6: Funding

This could be a very important step for businesses that require capital to startup and funding to keep overheads and inventories on track. Finding funding is not difficult. But getting the right funding is crucial. Of course there is a saying that goes, “beggars can’t be choosers”! Nonetheless, startup owners must be smart when seeking funding or it could turn their dream business into a nightmare.

I would normally identify my short term and long term business goals and the kind of business I am planning to launch. Once I finalize my directions, I would then identify which form of financing is right for me.

As money comes in many forms, let me tackle the available options to fund any kind of business:

* Oneself

* Debt Financing

* Grants

* Friends and Family

* Venture CapitalistsOneself

First of all, I believe startup owners should look no further to find the funding they need i. e. savings, emergency accounts, credit cards, equity pulled from their home, extra cash from downgrading their car, etc. The upsides are owners get to maintain full control over their businesses, no equity holders to pay off if they made it big and there is no responsibility to report to anyone.

Nonetheless, if the business fails, they will face a lot of personal debts, high interest to pay off that could burden their monthly expenses and it limits the growth of their business (especially when they need more outlets or inventories for strategic growth). Debt Financing

It refers to traditional bank loans. The lending process is inherently a tough one, but it’s also a system that has been the catalyst of success for many small-and-medium-scale business startups. The advantage of debt financing is owners don’t have to give up part of their business equity or control. Besides, they have instant access of capital when they need most throughout their business operation.

The core disadvantage – not many “new kids on the block” will qualify for bank loans because it typically goes for business with 2-5 years of history. Moreover, personal collateral is usually required to obtain any bank loan and if they failed to pay the loan they may end up filing for bankruptcy. Government Grants

Grant is a very subjective form of funding because its source usually comes from government. Different governments at different times would launch different funding programs, but they all share one commonality; it is free money program designed to fuel the innovative fires of small businesses, and typically target specific groups or types of businesses. Of course the greatest advantage of getting a grant is owners need not payback even if the business failed.

Then again, the competition is stiff for grants as there is a high level of rigid red tape to be complied with and the usage of the grant (after being approved) are usually well defined. Friends and Family

Just like it describes, a simple and direct way to raise capital in exchange for equity or as a loan to be repaid. The good side of borrowing from friends and family is, it’s less hassle, quicker and has less contractual obligations. The bad sides are the fund size is limited and the consequence of losing their money could lead to a sour relationship. Venture Capitalists

They are made of individuals or organizations with large amounts of capital to invest in your business in expectation for higher returns. Getting investment from venture capitalists is equally as demanding as borrowing from the bank. They are demanding because they only invest in established companies. They usually get involved in the company’s decision making, and they must have an aggressive exit strategy to sell the business. Usually, they prefer a fast growing company i. e. Internet-based company.

Nevertheless, the upsides of venture capitalists’ funding are they can provide owners with powerful networks or contacts and owners need not payback if the business failed because they have big reservoir of money for owners to tap into.

*Note: Unproven teories to not be shown to my readers! If you need any small business startup help, feel free to visit my Website :)

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Disclaimer – This article may be freely reprinted in its entirety in any e-zine, newsletter, blog or website. The author’s name, bio and website links must remain intact and be included with every reproduction.

Dave J, is an E-preneur, NLP-Certified Business Coach and Author. Within a decade, Dave J has served as an advisor to countless small-level to high-level business leaders around the world. Despite such a short span, Dave J has becoming a highly-respected authority on the psychology of business leadership, business startup, management and marketing. His forte is coaching ordinary people to attain professional and financial breakthrough.

How To Build A Successful Network Marketing Business ? Step Two!

  • Posted on July 25, 2010 at 9:10 pm

Step 2 – Set your goals and build a successful network marketing business. The purpose of a goal is to take you from where you are to where you want to be. Goals are our destinations that we set before we set out on our journey. It’s very important to know what you are working toward so you keep your energies focused in the right direction and you stay on track.
Goals must be realistic, I recommend that you set your first goals no more than one year ahead. One of the most common mistakes made by entrepreneurs in their network marketing business is being impatient, so take the time to identify your goals and have the discipline to clarify them.
Follow these six actions to set your goals for the next twelve months:
Have a specific deadline to achieve each goal. For example: ‘by December 30 this year I will be earning $5000 per month’
Prioritize each goal from 1 to 5 by asking yourself, ‘how important is this goal to realizing my dream’
Reconsider any goal that is below 3 by asking yourself, ‘is this what I really want?’
Don’t include an escape route, for example: ‘I’ll give it a shot for a month. . . ’, or a condition for example: ‘If I didn’t have to work such long hours. . . ’or rely on anyone, for example: ‘if my husband would take over the cooking. . . ’.
Be specific, the less confusing, ambiguous, or open ended your goal is, the better. Ask yourself these 2 questions: ‘what is going to change?’ and ‘when will the change take place?’
Ask yourself, ‘can I achieve each of my goals in the time I have set?’  If you have set too many, you probably won’t achieve any, for example, if you are overweight and unfit and your goal is to run a 50km marathon in 90 days and your other goal is to earn $5000 per month in your network marketing business in 6 months you will have set yourself up to fail. For example, dedicate yourself to the business goal first and amend the other goal to perhaps changing your eating habits and exercising 3 times a week working up to 5 times per week in 90 days.
It is better to set modest goals and achieve them, setting unrealistic goals will only set you up for failure. Success is a fantastic motivator. It has transformed my dreams into reality and helped me build a successful network marketing business. Listen to one of our top earners and a good friend of mine, Michael Force as he explains exactly how its done at

Im a Mum of 3 children who loves to keep busy and does! I love great food and wine and listening to music, I guess you would call me a home body yes I love to be at home with my family and friends. I’m a romantic, sensitive and emotional lass and will do with out things if it means I can help someone else, so yes I am generous. I work from home doing exactly that, my business is helping and inspiring others to realize their dreams working from home. www. debrasprovensystem. com

How to get US address for your business, step by step guide

  • Posted on July 22, 2010 at 11:24 pm

When you do not have time to go your post office and get your mail or when you are on the run, Mail forwarding service can be ideal to get your mail to follow you. How to get started and get your own permanent US address through the Post office. What Is it? Mail forwarding by definition is to get your mail and packages sent to you from a central address, you can provide a street address where your mail and packages can be delivered to then you control where to send them from there. The service is becoming more and more popular with Soldiers, US sales force, RV users, International clients. The Mail forwarding services of the US post office have limitations but still provide good value for the money but if you are the demanding type of person, then snail mail us not the solution. There are various choices when it comes to US mail forwarding, Getmyusmail. com, MyUSpostoffice. com are two small example of private service providers in the USA that are approved as US post office Vendors. How to get started? Consumers need to be very careful of who they chose to handle their mail, privacy is of the essence here, always go with approved vendors that are genuine, have US address and offer privacy and security of your mail. To get started, the process involves completion of form US1583 , Mail Forwarding service agreement and Two Photo Ids. What will my New address be? An approved US address for mail forwarding will look like this: Your Name Street Address PMB XXXX City. State. Zipcode. What are the precautions? Mail forwarding of prohibited items is illegal, check with your local post office if there are other restrictions.

Neighborhood Parcel
CEO

How To Build A Successful Network Marketing Business ? Step Four – Don?T Reinvent The Wheel!

  • Posted on July 12, 2010 at 11:45 pm

Now you have your marketing plan or system in place it is important you understand that to build a successful network marketing business, you must take full responsibility for your results. When you signed the agreement to start your own business, you were probably told that you are in business for yourself, but not by yourself! This describes exactly what network marketing is about.
You have now partnered up with a corporation for whatever reason-you liked the marketing plan or you fell in love with the product-now you are in a very powerful partnership. You have the advantage, unlike the majority of self-employed who struggle with high over-heads and borrowed capital, to build a successful business using the incredible resources of your partner so make the most of all that is available to you.
Remember your corporate partner wants you to succeed, the more successful your network marketing business is the more successful the corporation will be. It is important that you both maintain a good working relationship based on trust, respect and loyalty. Cultivate a good relationship with your sponsors all the way up the ladder. They are more experienced and have more knowledge than you and they want you to be successful.
ABOVE ALL, don’t try to reinvent the wheel. Your partner has trialled and tested their system and it has worked for others, so learn it, follow it and duplicate it. Don’t waste precious time creating your own resources it will only cost you money. Stay focused on the money making activities-lead generation, closing sales and personal development (improving your skills).
The key to success is duplication, if you try to do things differently it will only create confusion for your team members and most likely failure. Confusion does not lead to sustained success. Look at McDonald’s as an example. One system duplicated over 15,000 times throughout America and over 26,000 times around the world. So drive the system, don’t reinvent it and you will be on your way to building a successful network marketing business.

Im a Mum of 3 children who loves to keep busy and does! I love great food and wine and listening to music, I guess you would call me a home body yes I love to be at home with my family and friends. I’m a romantic, sensitive and emotional lass and will do with out things if it means I can help someone else, so yes I am generous. I work from home doing exactly that, my business is helping and inspiring others to realize their dreams working from home. http://www. debrasprovensystem. com

How To Build A Successful Network Marketing Business ? Step Five ? Your Success Is Up To You!

  • Posted on July 7, 2010 at 2:53 pm

It doesn’t matter how good your products are, your compensation plan is, or your company is, your success in your network marketing business is up to you. . . 100%
You are the CEO, the president and founder of your own business, so the only person who can guarantee you will achieve your goals is the person who owns them -you! There is no limit to what you can achieve when you take control. By taking responsibility for your ACTIONS, you’re not vulnerable to the performance of others and you are able to focus on achieving your goals.
Do you have the courage to accept responsibility through good and bad times? When things are going well this will be easy, but what will happen when things are going bad? Think of your business as a train and you, the owner as the driver, without the driver where is the train going to end up. . . probably on the wrong track, you see you can’t drive from a seat in one of the cars, you have to sit up front with your hands firmly on the controls!
When things go wrong it’s easy to blame everyone but yourself, your sponsor, the company or the product but when you do that you relinquish control. This is an opportunity to become stronger and to learn from the derailment.
Take note of where you went wrong, develop new skills to avoid the same mistakes and pass these skills onto your team. Remember you have set your goal to build a successful network marketing business and no matter what happens along the way, you have committed to do whatever it takes to achieve it. Big dreams are worth making big sacrifices for.
There is no adventure in a journey without surprises. The opportunity to grow and learn is when you have the courage to make a decision, take action, review the outcome of your action and then make another decision. Decide, act, review. . . decide, act, review. When you accept that “If it’s to be, it’s up to me” You will be on the road to building a successful network marketing business!

Debra Santonastaso is originally from Australia and lives in the Southern part of Tuscany in Italy. She is a mother of 3 and works from home as a business coach, her passion is teaching and inspiring others to fulfill their dreams. She loves to spend quality time with her family and friends, she adores food hence loves to cook and is hooked on sailing and travel. http://www. debrasprovensystem. com

A 12 STEP PROGRAM TO SECURING YOUR SMALL TO MEDIUM SIZE BUSINESS: STEP 6

  • Posted on June 25, 2010 at 3:25 am

This is the sixth in a series of twelve articles for the non-technical managers at small to medium sized companies who operate smaller networks and may lack a sophisticated in-house information technology department. Step 6 Establish Physical Access Controls for all Computer Equipment Cost: Minimal Technology skill level: Low to medium Participants: Everyone using the electronic facilities Why do it? No matter how good the passwords (see Step 1) and security controls on the computer, laptop, or PDA, if someone else has physical access to it they can circumvent the security and use or destroy anything on the device.   Electronic devices should not be left unattended inside or outside the office, especially while a user has an account logged on and active. Cleaning and maintenance staff, visitors and employee family members can download malicious code (see Step 2) or accidentally change and destroy files and programs while using the computers.   Locking the device to a table or wall is not sufficient protection for the data and software stored on it. If network access plugs (called network drops) are active in open areas such as empty offices, conference rooms and reception areas, outsiders can plug in a device to compromise the network. Loss of Physical Control is Loss of Security Anyone with physical access to your electronic device, including repairmen, technical support, and family members, can bypass installed controls and see, change, and destroy data and programs on your computer.   If your device is connected to the network, the data and programs on other computers on the network are also at risk. Installed controls will slow them down but not stop them, similar to the protection provided by door locks against a determined thief. Getting Started Establish policies for employee’s acceptable use that requires: 1. Logging off or applying a screen lock to their computer before leaving it unattended even for a short break 2. Assigning employee responsibility for computer access and equipment taken offsite 3. Limiting employee and family member’s personal use of company computers 4. Limiting the use of personal machines on the company network 5. Establishing employee liability when personal acceptable use has not been followed. Make sure all equipment is protected against power surges with power strips. Lock down equipment located in highly trafficked areas. Store unused equipment in locked areas and arrange a sign-out process through an individual responsible for the key. Educate employees about the policies and walk around the office periodically to make sure policies are being observed. Additional Steps Get technical help to implement authentication of all portable devices when they are reconnected to the network. Lock empty office and conference rooms where active network access plugs are located when not in use. Review contracts with technical support and repair services to include liability for equipment and information stored on equipment that is turned in for work.

Orthus is a leading professional services firm focused on helping organisations to manage technology risk and secure their environments. Learn more about how to secure your small business at www. orthus. com

Law of Attraction is the Third Step for Businesses

  • Posted on June 13, 2010 at 8:16 pm

Copyright (c) 2008 Linda Feinholz
One of my clients, Don, kept waffling back and forth over which sized firms he wanted as his clients. For the lack of that focus, his efforts were scattered and outright conflicting with each other.
If you’ve been aware of hearing about the Law of Attraction recently, you’re in step with the latest message about inspiration. For nearly 25 years, I’ve seen it taught in various forms, from ‘mindfulness retreats’ to EST to various Human Potential and Self-Actualization programs. Each program teaches their own frameworks, or those borrowed from the ages, to give us tools to use on a daily basis.
As with anything in life, all the techniques and frameworks are only moderately effective if you don’t KNOW where you’re going. Without a clear Vision and destination in mind you’ll either eventually get lost or it’ll take you a long time to get there, much longer than necessary.
If you’re heading out to drive into new territory and choose to do it without a roadmap, you may spend a lot of your time recognizing you’re lost and looking for road-side assistance, over and over again. It may not make sense to even head out in the first place.
Over the years, it’s been proven out that if you don’t consciously declare what you want, you’ll continually attract what your unconscious mind wants to attract rather than what you say you want.
In business, I see this play out over and over again with participants in my programs. People learn a technique or two that has the potential to double and even triple how much they accomplish in less time. They take on a commitment to using the new practices, and then come back asking for personal tune-ups.
When we take a closer look at what’s going on, they’ve go the technique down pat. They’re often missing the content – what they’re spending their time on has not been prioritized or selected to get them to a specific destination.
It’s a lot like taking a fabulous ride in a Maserati (yes, the techniques are that powerful), on a perfect day with superb road conditions. . . and then noticing you’ve got no idea where you’re headed, for how long, and why.
All that energy going to waste! So I want to share with you two of the tune-up steps I use with my program participants.
Pick a Focus
Over the years, I’ve seen certain entrepreneurs be completely wishy-washy about what they want. Or they’re wanting it for the reasons that are taking them off course. BIG mistake. Not knowing what you really want creates confusion in both your marketing AND your manifesting.
Here’s what I mean. Say one day you decide that you want to attract a roster of 200 clients, and you set that intention. But the next day, you decide that instead, you’re interested in only 35 private clients and systems to serve another 150 with a second tier of services. That same afternoon, you decide you don’t want ANY private clients, but instead, you want to only deal with groups. (I’ve watched this switching take place over and over with professionals. )
If you’re sitting in a restaurant placing an order and calling the waiter back over and over, to change it again and again, eventually the waiter will tell you “Call me when you know what you want. ” And walk away.
The same goes in your business. For the lack of a focused Vision, every new idea pulls you off course. At that moment, all the time management techniques in the world can’t get you to your destination faster or easier.
If you’re aware that what you focus on is what you bring into your reality, whether you refer to it as the Law of Attraction or by any other term, then you’ll recognize that you’re repeatedly sending the wrong message over and over again to the Universe (or your subconscious mind, whichever you prefer).
Bless The Rest
One of the greatest fears I find my clients facing, is “But what about everyone else who could use me?” I know that fear – I struggled with it for 18 months!
When you recognize that people are looking for ‘someone who understands them’ you’ll realize you can accelerate your results by focusing your message and your marketing on them. If other folks show up – serve them if you wish. Open your grip on trying to serve everyone and keep your eye and your message on focus and you’ll find your ideal clients will be clamoring to work with you.
That single focus will guide your product or services design so that they send a consistent message. You’ll be able to keep all your marketing and your service delivery targeted to their specific needs. This in turn will attract what you want, much faster.
Don picked a specific industry, and a target company size for his ideal clients, and 90-days later he’d doubled his active clients. Now it’s your turn!

Management expert, consultant, and coach Linda Feinholz is “Your High payoff Catalyst. ” Linda publishes the free weekly newsletter The Spark! to subscribers world-wide and delivers targeted solutions, practical skills and simple ways to build your business. If you’re ready to focus on your High Payoff activities, accelerate your results and have more fun at it, get your FREE tips like these visit her site at www. YourHighPayoffCatalyst. com

A 12 STEP PROGRAM TO SECURING YOUR SMALL-TO-MEDIUM SIZE BUSINESS: STEP 5

  • Posted on at 8:16 am

This is the fifth in a series of twelve articles written by Orthus for the non-technical managers at small to medium sized companies who operate smaller networks and may lack a sophisticated in-house information technology department. Step 5 Remove Unused Software and User Accounts; Clean Out Everything on Replaced Equipment Cost: Minimal – No additional investment Technology skill level: Low to medium Participants: Technical support Why do it? Computer systems are delivered with a myriad of options, many of which you may never use. Also, the installation process is designed for ease and not security, so functions that are major security problems are often activated, such as remote file sharing. Software that is no longer used will not be maintained and should be removed from the computer systems so that it cannot be used as a way for attackers to harm your systems. Every user of the computer system should have a unique account that limits access to the data and software they need to do their job (see Step 1).   When they leave or change functions, the access capabilities need to be terminated or adjusted to meet the new job.   Standard management techniques, such as separation of duties, need to carry into the electronic environment to limit the risk of one individual causing harm to the business. A tremendous volume of data can be stored on disk drives, and this information is not removed when the files are deleted. Additional data is stored in temporary files used by software on the computers.   Anyone can retrieve this information by accessing the disk through another computer.   For equipment that is removed and repurposed, discarded, given away or sold, the disk space must be overwritten to avoid sharing confidential and sensitive data. If it’s not in the way, can’t I just leave it alone? Unused software and user accounts are not like books gathering dust on the coffee table. Each has the potential for allowing an attacker to gain access to the system. With access the attacker can take confidential information such as credit cards and customer names and damage and destroy files and programs. Attackers can also use your systems as a base to attack others, and these victims can sue you if their losses are high. Control of computing access needs to be managed just as carefully as cash since the loss of important information can be as detrimental to a business as the loss of money. If unused accounts belonged to former employees, they can keep current on your business and steal or destroy confidential information by continuing to use their system access. As you upgrade equipment, the data stored on the replaced machinery does not go away. Utilities are available to retrieve deleted files and information from reformatted disks. Getting Started Remove accounts for terminated employees when they leave. When firing someone, remove the computer access before notifying them and arrange for a monitor while they are on premise. Establish a policy that unneeded software not be installed on company computers (i. e. games, free download software, music players, etc. ). Establish a process for removing data on all computers hard drives when equipment is repurposed, discarded, donated, and sold.   Use a utility program to remove all information by overwriting all available disk space. Additional Steps Uninstall software that is no longer in use and archive data files that are no longer used. The less clutter on the system the easier it will be to manage backups and keep software on the system at a current update level. While it may be convenient, it is very risky to rely on vendor defaults for your system. Default functions are attractive targets for attackers –the likelihood of availability is high since most installers will choose the default. Reduce your visibility as a target by explicitly selecting only the computer functions you need at installation. If you do not know what a function is, check the help information and make sure it is something you need before turning it on.   A little time at the start can save you from major trouble later.

Orthus is a leading professional services firm focused on helping clients globally to cost effectively manage technology risk and secure their environments. Find out more about security for your small business at www. orthus. com

How To Work Through Discouragement in Your Home Based Business Step 2: Defeat Negative Affects

  • Posted on June 5, 2010 at 8:37 am

In Part 1 of this article, I discussed the first step to working through discouragement or disappointment in your home based online business: Accept pessimistic feelings as a normal reaction to any new endeavor and remember that the vast majority of new business owners will experience the exact same emotions.   The second step is to defeat the negative effects of discouragement. Notice that I didn’t say defeat the feelings; I said defeat the negative effects of the feelings. Big difference.

So, how do I go about punching through disappointment? I attack it with logic and determination to transform a negative emotion into a positive experience. Here’s how: Review the objective. Often I’ve arrived at a different conclusion about the results of an endeavor by revisiting what I was trying to accomplish. Sometimes in the heat of battle I’ve lost sight of what I originally intended.

Reviewing the current results in light of what actions I’ve taken usually exposes the weakness in my actions. What has felt like massive action was sometimes less than stellar effort, and the results were commensurate with the effort–both of which were not that impressive.

Brian A Moore is a successful home based business coach and mentor who assists serious entrepreneurs in building a profitable online business with multiple incomes streams. Brian brings to the industry 25 years of experience gained in the high-tech corporate world where he developed a reputation for building and maintaining successful teams. He currently offers a huge array of internet marketing Best Known Methods in a series of free videos. . .